Tuesday, July 10, 2012

Run for your Life! The Marathon Craze in Cagayan de Oro

MEDICAL journals have written a lot about the benefit of running. It says runners have more energy than non – exercisers. It develops our endurance, a healthy heart and a healthy pair of lungs and stronger leg muscles.

Running can be done without much of the instructional manuals. If you can walk, you can run. If you run you can enter a 5K Race as easy as that. If you run a bit more, you can race for the 21 K. If you have the stamina and a regular runner, go for the 42 K and beat the records held by foreign runners competing in the Philippines marathon series.

The Kenyans runner today seems to be the best in this field establishing world records and even ruling the Olympics.

But any Tom, Dick and Harry can outrun them if we take the sports seriously. Everybody wants to have a healthy lifestyle, but sadly, not all people exercise. I myself just started taking up the sports yesterday when I learned of the generous prizes the organizers dangled to the runners of Cagayan de Oro City.

Purses are getting bigger and even without the attractive prizes; more people are running today from running errands, in paying for the electric bills and even the regular Sunday trip to the market. Thanks to the effort of Circle Production Group headed by Jeffry Ang organizer of the LKK Run and the Freedom Run next month. Jeffrey has sparked in the city the interest in running and has been bringing established runners to Cagayan de Oro coming up with the modern marathon tracking equipment, the stringent rules the carbo loading diets and the discipline that has brought improvement to the sports.

Running has also captured the interest of Pryce Gas, Chairman, Salvador P. Escaño, who has been in the forefront of the Liquefied Petroleum Gas business since the enactment of the Oil Deregulation Law. He has conceived the idea that every run is a journey. You will never know what you will find or what you will see unless you stay grounded on your feet and give a return of the business equities to the society.

Escaño, “Joy Joy” to his friends and SPE to his subordinates have advanced his foray of the LPG business in Luzon challenging the big four multinational oil companies in their own playground. He envisioned slicing 25% of the growing LPG market for his Pryce Gas Manufacturing Plant and distribution from Pangasinan down to Metro Manila with 35 Million Gas consumers at stake. The Northern Luzon area is an open field for market distribution of the LPG fuel for household and industrial consumption among the 18 Million of the population.

On June 7, 2012 at Pryce Plaza in Carmen Hill, Cagayan de Oro City, an important announcement of the biggest marathon event in Cagayan de Oro will be unveiled by Pryce Gas.

Jeffry and Joy Joy are both businessmen of different dimensions successful in their fields but have common agenda which is running for life.

Ped T. Quiamjot is one of the brilliant columnists of a local newspaper in Cagayan de Oro City and currently the General Manager of Pryce Plaza Hotel Cagayan de Oro.

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